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Moving Beyond Predictions – Second Order Analytics - February 9, 2017 Last month, I wrote about why simply making predictions isn’t enough to drive value with analytics. I made the case that behind stories of failed analytic initiatives, there is often a lack of action to take the predictions and turn them into s [...]
Why Predictions Are Not Enough - January 12, 2017 Almost by definition, advanced analytics or data science initiatives involve applying some type of algorithm to data in order to find patterns. These algorithms are typically then used to generate one or more of the following: Predictions about futur [...]
When Big Data Can’t Predict - December 8, 2016 Most people think that in the age of big data, we always have more than enough information to build robust analytics. Unfortunately, this isn’t always the case. In fact, there are situations where even massive amounts of data still don’t [...]
Ethical Implications Of Industrialized Analytics - November 10, 2016 As analytics are embedded more and more deeply into processes and systems that we interact with, they now directly impact us far more than in the past. No longer constrained to providing marketing offers or assessing the risk of a credit application, [...]